The goal for the SwaddleKeeper is making swaddling simple. Already using the receiving blankets that the parents own, the SwaddleKeeper finishes the package with a one step secure wrap! No complicated folding, tucking, wrapping or huge quantities of fabric to arrange.

Just wrap the newborn in a receiving blanket then place into the SwaddleKeeper and close snuggly. If the child is used to having his arm up, it is ok to wrap him up securely.

When parents use the SwaddleKeeper to securely swaddle the newborn, they sleep for longer periods of time! Most newborns wake because of the startle reflex moves their arms and they awaken. If swaddled in the SwaddleKeeper the newborns arms are kept snug against their bodies so they are not awakened with random movements. Quite often parents will note that their newborn will squirm against the blanket for a bit and then settle back into a deep sleep.

Two specially designed features are the padded head support and the

V- shaped leg opening. The V-shaped leg opening allows the newborns legs to lay unrestricted rather then bent when swaddled with a standard receiving blanket. This promotes proper hip and leg development. Newborns need to have their legs in a natural position with free movement. The legs can naturally move and stretch during sleep.